Mecca of fashion enthusiasts and lovers of luxury and beauty, Il Duomo boutique was founded in 1985 in an elegant neoclassical building built in the square where the cathedral of Novara rises.
The location, originally constructed from the fervid creativity of Vittorio Gregotti, was the subject of a recent restyling commissioned by Ercole Cellino who in 2017 took over the boutique previously owned by the Greppi family.
Carrying on a family tradition closely linked to the world of fashion retail, Ercole has chosen to open a new chapter in the history of Il Duomo starting from a rebranding of the women's section and the introduction of a space completely dedicated to menswear, continuing with the launch of the e-commerce site and with the landing of the brand on social networks and on the Farfetch market place.